Get involved in Find Yourself on a Short Break
Use Fáilte Ireland’s Find Yourself on a Short Break campaign tools and materials to position your business and attract more domestic short-break visitors.
A five-year plan to increase visitor dwell time and inspire the next generation to become custodians of the Burren and Cliffs of Moher.
The Burren and Cliffs of Moher Destination and Experience Development Plan is supported by projects focused on the region's infrastructure, cultural trails, and sustainable tourism.

Developing alternative itineraries for bus operators that prioritise overnight stays and implementing the Doolin Masterplan recommendations to reduce traffic impact.

Upgrading 2km of the Cliff Walk and developing a management plan and future funding model with landowners and the NPWS to sustain the walking infrastructure.

Connecting visitors with the music, dance, stories, and traditions of the place — its people and villages — through a new cultural trail.
Use Fáilte Ireland’s Find Yourself on a Short Break campaign tools and materials to position your business and attract more domestic short-break visitors.
Use approved Wild Atlantic Way assets and guidelines to align your business with a clear, recognisable regional brand.


Access the Burren and Cliffs of Moher Visitor Experience Development Plan and supporting documents.

Strategic environmental assessment statement for the visitor experience development plan.

Strategic environmental assessment report for the visitor experience development plan.

Appropriate assessment conclusion statement for the Burren and Cliffs of Moher development plan.

Appropriate assessment determination for the Burren and Cliffs of Moher visitor experience plan.

Strategic environmental assessment monitoring report for the visitor experience development plan.

Non-technical summary of the strategic environmental assessment for the Burren and Cliffs of Moher.

Natura impact statement supporting the appropriate assessment for the visitor experience plan.

A strategic plan to develop and promote the Burren and Cliffs of Moher as a tourist destination.
Discover how a five year strategy is shaping sustainable tourism across the Wild Atlantic Way, supporting local destinations, communities and visitor experiences.
View the Destination and Experience Development Plans that guide sustainable tourism growth, local priorities and stronger visitor experiences across the Wild Atlantic Way.
Connect with the Wild Atlantic Way regional team for local contacts, practical guidance and support to help develop tourism across the west coast.
View Wild Atlantic Way resources, including brand guidelines, local development plans and toolkits that support regional priorities and stronger visitor experiences.